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Motive9 is the integration of two successful Milton Keynes based companies, Appleton Associates and Web Studio. Below is the launch press release.
One of the UK's leading sales development consultancies, Appleton Associates, is set to form a new company in conjunction with Web Studio, one of Milton Keynes' most experienced web-site support companies. The new company, Motive9, is aiming revolutionise the web site support services market with the launch of its innovative business development tools that are incorporated into their service proposition.
Appleton Associates is a sales training expert and offers bespoke courses and open training, through its high-quality network of consultants. Appleton Associates have trained over 1000 salespeople in the UK, Europe, USA, Latin America and Asia Pacific. In certain cases clients have reported an increase in sales results of more than 200%.
Tony Dimech, Managing Director, Appleton Associates, said: "Most companies are facing two major challenges at this moment in time, Not enough sales leads coming into the business, and a conversion rate that could be improved. The motive9 propositions will help companies overcome both of these issues."
Neil Macleod, Managing Director, Web Studio, said, "To incorporate business development strategies into a web site strategy, is bound to increase a company’s chance of success in today’s competitive business environment"
Motive9 will be offering services that include:
Web site design and build, Search Engine Optimisation, Pay per click campaign management, email marketing campaign management, business development expertise, sales support and training. The Motive9 proposition is particularly beneficial to clients because it is customised to take into account what a company sells, what markets they serve and their individual sales process.
Motive9 aims to help their clients differentiate themselves from their competitors. "It is vital that a web site reflects the business ambitions of the company" said Neil Macleod, Tony Dimech added, "It is also crucial to align your sales process to compliment your web strategy, in order to promote your company effectively and maximise your sales return."
Tony has spent more than twenty years in a business development environment. He has been working within the area of personal development since 1985. During this time he has created a reputation of being a great motivator of people, instilling pride and passion into their everyday routines. Tony’s primary focus is within the sales sector; using his skills, knowledge and experience to develop salespeople at any point in their sales career, his unique style has brought about some significant performance improvements from many of his delegates.
Tony’s career has taken him through some of the country’s leading branded suppliers to industry. Running international sales and distribution strategy for 3M, Sellotape and Appleton has provided him with a wealth of knowledge and experience to draw upon.
Whether your people are trying to negotiate a multi-million pound contract or serving a customer at the trade counter, Tony has methods to ensure you maximise on the opportunity.
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Neil gained a BSc(hons) Degree and a Diploma in Computing from the Open University, whilst working as a Retail Manager for a large stationery store and then Operations Manager of a large Internet cafe company.
The combination of these two roles and the knowledge gained from building websites for the last ten years allow Neil to focus on building quality websites for his clients which can produce results.
Neil is also a founding member of the ITWebNetwork which is a group of freelance website developers who work together to help each other improve their knowledge, share resources and provide support for members clients.
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