Mega Menus
Mega menus are drop down menus showing a lot more information about your products or services by simply hovering over a single main menu link.
Many large brand websites now employ mega menus and they are proving to provide users easier ways of navigating websites with many pages. Instead of a single list of additional pages, mega menus provide multiple columns allowing users to see a clearer view of each topic area from every website page.
In addition they can include additional promotional messages relevant to the main menu item, as well as content not often viewed. Mega menus can be updated regularly to include seasonal promotions as well as "call to action" systems.
Features
- Easier to navigate the website
- Easier to find relevant content
- Can include topic related marketing messages
- Can provide additional "call to action" systems
Referenced Information:
Improve website navigation
Useful note
There are pros and cons for search engine optimisation using mega menus, but whilst we cannot see any significant detrimental effect we are keeping an eye on the total number of links in the menu and on the page. Google webmaster guidelines recommend to be under 100 links per page, but this is a recommendation, not a guideline.
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